Supreme must defend their identify and authenticity to skate tradition in a court docket of regulation. Tyshawn Jones is suing the model for $26 million {dollars} in a defamation lawsuit.
As per Excessive Snobiety, the professional skater alleges that the favored streetwear label wrongfully terminated his endorsement contract and extra. On Monday (Could 12), he filed a 41-page declare with the Manhattan Supreme Court docket. The documentation says that he had been a paid model ambassador because the age of 11. His contract was abruptly led to September 2024 as a result of he posed for a Marc Jacobs photoshoot in August 2024. Jones says that not solely was he “clear and open” about his different modeling gigs however that Supreme management “didn’t specific any objections” to him lending his likeness to different manufacturers.
Moreover, the skate legend additionally says Supreme harm his good identify after they severed ties with him. “Doubling down on their unhealthy religion and willful breach Supreme, by way of a number of statements each impermissible and false, has broadly disparaged Tyshawn as a legal responsibility, a threat — somebody no model would wish to affiliate or work with,” the submitting reads. In an unique interview with the New York Publish, Jones additional detailed his causes for the lawsuit. “I’m saddened it has come to this, however I’ve an obligation to myself and my profession, and really feel a accountability to the following era of skate boarders to face up for what is true. Supreme’s success has been formed largely by the contributions of younger expertise, and I consider these contributions should be revered.”
Supreme has but to formally touch upon the matter.