Taylor Swift’s The Life Of A Showgirl is doing numbers. Upon its arrival final Friday, the pop star’s twelfth correct studio album rapidly broke the one-day vinyl gross sales report, and broke the report beforehand held by Adele’s 25 for greatest listening week. These numbers, nevertheless, included streaming. Now, The Life Of A Showgirl holds the report for essentially the most single-week bodily and digital gross sales within the trendy period, Billboard reviews. Loads of that is perhaps to do with the 34 variants Swift is promoting.
Vinyl variants are nothing new — pre-internet period, plenty of artists bought distinctive releases in several nations, although these weren’t essentially bought with collectability in thoughts. The Life Of A Showgirl, nevertheless, has been made out there in 27 bodily iterations (18 CDs, eight vinyl LPs, and one cassette) and 7 obtain variants (not counting clear and express editions for huge digital retail) up to now. Of these digital variants, there have been 4 new iTunes Retailer-exclusive editions of the album that bought for $4.99 every, one per day, every for 24-hours solely. All have the identical tracklist because the 4 limited-edition CDs that Swift launched in her webstore over the weekend, which every had the album’s 12 songs, plus two distinctive bonus tracks (acoustic/different variations of songs on the album). The iTunes variations additionally add two distinctive voice memos to every album.
Yesterday, Swift’s webstore launched a limited-edition digital obtain model of Showgirl dubbed The Lifetime of a Showgirl (So Punk On The Web Model), with the album’s 12 songs and 6 beforehand launched voice memos, plus one new voice memo. That one’s not out there anymore, although, so sorry to the punks who missed out.
HITS reviews that The Life Of A Showgirl has now accrued over 4 million copies in gross sales, together with streaming.
Taylor Swift broadcasts ‘The Lifetime of a Showgirl (Deluxe So Punk On The Web Model).’ pic.twitter.com/TzyuFvvx7l
— Pop Crave (@PopCrave) October 9, 2025