For Aaron Louis, music would appear to be simply one other bullet level in a mind-bogglingly huge resume. At present the audio-visual director at New York Metropolis’s esteemed Museum of Fashionable Artwork, he’s additionally on the board of administrators at Brooklyn’s tech-savvy 3-Legged Canine Media & Theater Group, the place he was beforehand the manufacturing director for his or her artwork and know-how heart. His prolonged listing of manufacturing credit contains Islam And The Future Of Tolerance, a robust 2018 documentary.
Louis has labored with Pulitzer Prize winners, notable movie/theater administrators and pop superstars. He’s the creator of books and screenplays, a former reserving agent and a one-time proprietor of a live-music venue/efficiency house in Florida. And that’s barely scratching floor of Louis’ output as an artist, entrepreneur and activist.
The place the Clamor falls in all of that is anybody’s guess. For the second, although, his cinematically inclined indie-rock mission seems someplace close to the highest of his to-do listing, particularly now that “Staircase Stomp” has discovered its means into the world.
“The lyrics discover themes of id and inside battle, so it felt pure to lean into these concepts visually with one thing surreal and layered,” says Louis of the track and video. “Cease-motion was an ideal match as a result of it has this tactile, barely unsettling high quality that I believed matched the tone superbly.”
One of many video’s greatest challenges was engaged on a good deadline. “Cease-motion is notoriously time-intensive,” says Louis. “However Jody McKee’s means to convey the puppets to life so effectively with out sacrificing element was nothing wanting outstanding. Scotty Hull’s digital animation added to the dynamic vitality, particularly within the storm and mob scenes, creating what I feel is a seamless interaction between the 2 mediums.”
Subsequent up for Louis: writing and recording new materials. “I’m trying ahead to collaborating with different artistic minds on future video initiatives,” he says. “Working with visible artists reshapes the way in which I perceive my very own work. It’s like watching the track tackle a life I by no means anticipated—and that course of will seemingly change how I strategy making music movies transferring ahead.”
We’re proud to premiere the Clamor’s “Staircase Stomp” video.
—Hobart Rowland