Alan Edwards : The John Robb interview
The UK’s primary PR on the artwork of PR and his life working with David Bowie, the Rolling Stones, The Who, Spice Ladies, Marc Bolan and his roots in punk working with the Stranglers, 999 and plenty of extra on this fascinating interview.
Alan Edwards’s memoirs ‘I Was There’ is an excellent learn and reviewed on Louder Than Struggle right here.
LTW assessment of ‘I Was There’
Alan Edwards gives an enchanting various angle on the music scene, chronicling the delivery of contemporary PR with loads of behind the scenes entry to acts he’s labored with through the years.
Having began as a author for Sounds and by chance fallen into the nascent PR trade within the UK, Edwards is uniquely positioned to chart its evolution, from muddling via early press journeys with journalists to see The Who and the daybreak of punk proper via to promoting marriage ceremony photos for a Spice Lady and the loss of life of David Bowie.
It begins at a time when the one interactions music followers had with acts had been via the music press and newspapers and options stunts similar to an act with a pretend damaged arm that might have been debunked virtually immediately in an age of social media sceptics and ubiquitous digital camera telephones.
There are 4 key characters within the guide all evolving in numerous methods – Edwards (from squats to success), his acts (from Punk to the Spice Ladies), the media (from the music papers to cellphone hacking) and London itself, from when Covent Backyard was only a fruit market to the O2 Enviornment.
It’s to his credit score as a author and the colorful life that he’s led that when the main target shifts from the acts to the writer it doesn’t lose the reader – however it’s arduous to be boring whenever you went to high school with Billy Idol, travelled the hippy path at 16, performed soccer with Bob Marley and obtained sacked by Mick Jagger.
Whereas a biography of a publicist won’t appear as instantly enticing a prospect for music followers as one for a favorite artist, it’s strongly really useful, alongside Barbara Charone’s latest memoir for anybody who needs a greater understanding of each how the music world works, PR has advanced and the way their favorite artists work together with the media. Followers of Bowie, Blondie, Prince and The Stones particularly gained’t wish to miss this for perception into what made these acts tick and the way they relate to the media.
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